SFRC San Anselmo Opening in November

SFRC San Anselmo Opening in November

We are super excited to announce that we are opening a new location in downtown San Anselmo! We are working hard for a soft open at the beginning of November, and a grand opening celebration run on Sunday, November 13. We will post up details on our website and social channels as construction wraps up and the dates get closer.

The new address is 115 Tunstead Ave in San Anselmo. The location and space are incredible, with opportunities to run the trails on the north side of Mt. Tam right from our doorstep. We are directly across the street from the San Anselmo Library and City Hall, and our friends from Marin Power Yoga are two doors down. Basically we are just trying to flank the trails of Mt. Tam from all sides while getting as close as possible to the croissants and brunch at MHBB...


SFRC San Anselmo


A tremendous thank you to everyone who has supported us and helped with the steady growth of SFRC. It means a lot to us. Your purchases directly employ passionate local runners working hard to make a go of it in the sport that we love, and we work hard to serve you back. Use us as the local running resource that we proudly are. - Brett Rivers



Tracksmith San Francisco Running Company

Tracksmith At SFRC!

We are proud to be the first independent shop in the country to partner with Boston's Tracksmith to carry curated selections of their premium apparel line. Come see the apparel in person, it is meticulously crafted, and certain item's like the Greyboy Shirt are 100% crafted in the USA. This line truly celebrates the spirit, heritage, and freedom of running. Add these to the Holiday gift list for your favorite runner.

Tracksmith San Francisco
Tracksmith California
Ekiden Run Coaching

Ekiden Coaching Launched!

Get A Personal Coach and Customized Training Plan for Upcoming Races Such As TNF50, CIM, Kaiser Half, Way Too Cool, and 2017 Marathons.

Looking for a running coach? Check out Ekiden.comfounded by our friends Peter Duyan and Mario Fraioli. Several SFRC staff members and friends have been coaching runners or have been getting coached through the Ekiden platform for the past couple months during the beta and we can say first-hand that the service and coaching are fantastic.

The easy-to-follow interface links data with Strava and there are great tools for communicating with your coach. You can even have the details of your upcoming run conveniently texted to your phone each evening.

Plans are as low as $49/month which is SUPER affordable for custom coaching. Check out the coaches at Ekiden and support these local runners on their launch!



We are hosting packet pickup for Inside Trail Racing's Mt. Tam andPeacock Gap races! These events will sell out, sign up soon if interested.

11/10 SFRC San Anselmo for Mt Tam

11/11 SFRC Mill Valley for Mt Tam

11/18 SFRC San Anselmo for Peacock Gap

Suunto's new Spartan Ultra and Spartan Sport watches have landed! Hot design, color touchscreen, and incredible GPS battery life at 26+ hours for the Ultra and 16+ hours for the Sport at 1 second pings.

XC Flats San Francisco Running Company

We are closing out on our remaining seasonal stock of XC flats. Pick up a pair for 30% off before we send them back in mid October! (offer limited to remaining stock on hand)